The Vaimo Playbook: Content & Commerce
What are the successful strategies and tactics in digital commerce when it comes to content? What works and what doesn’t? What are the winners doing? Pete will share some core beliefs and insights on how to drive success with content in digital commerce, based on long practical experience working with retailers, brands and manufacturers across Europe and the United States.
Pete has been working in the retail industry for 10 years. Having held leadership positions and led strategic projects in the John Lewis Partnership and Topshop, he moved into a resource consultancy role working with ecommerce agencies and merchants. At Vaimo, Pete engages with strategic partners to drive ongoing digital success for clients and offer innovation to omnichannel solutions.